Sponsored by No7.
Today I'll be reviewing the No7 Stay Perfect Foundation. This is available at your local Target store or at Target.com for $15.99. There are 13 shades to choose from all together and I'll be swatching most of the shades for you today. If you're not familiar with No7, it's originally from the UK. It's currently the UK's #1 beauty brand and is known for their anti-aging serums. I actually grew up with my Mom and Aunt using it (during my early teens) and so I've always been pretty familiar with it but never really used their foundation until now. They are launching their new expanded range of skin-true shades in the US at Target stores, as well as lots of other gorgeous makeup. From eyebrow pencils to lip pencils, they have a range of beautiful colors and products to choose from. Today though, we are focusing on the foundation.
Let's talk a little bit about the technology of No7 Match Made first. Have you ever bought foundation only to get home and it's way too cool, or way too warm for you? The struggle of trying to find the perfect shade can be frustrating, so No7 scientists spent 4 years measuring the skin color of almost 3,000 women around the world. Once they got all of the data, they developed a range of skin-true foundation shades. You can find these in their No7 Stay Perfect Foundation, No7 Airbrush Away Foundation, No7 Lift & Luminate Foundation and the No7 Beautifully Matte Foundation.
Here's what the foundation claims:
- The UK’s No.1 foundation delivers amazing long-lasting wear that will not smear or fade; make-up stays fresh from day to night
- Fragrance free and non-pore clogging, provides prolonged moisturization while restoring the surface of the skin
- Offers light to medium coverage that won’t dry the skin and fights shine, perfect for all skin types
- Skin is protected from future damage with SPF 15, Vitamin E, Pro-vitamin B5, ceramides, and antioxidants
- For a flawless finish that lasts up to 17 hours, this lightweight yet durable foundation won’t let you down— whatever life throws at you.
These pictures were taken right after application with flash.
Onto the foundation review:
I think the packaging is very sleek. It's a glass bottle, so it is heavy. Keep that in mind when traveling. I love the pump top. It makes it stay very clean and it's so convenient to use. It's 1oz of product, so pretty standard as far as the size goes.
This is a sheer to medium coverage. Applied with your fingers, you can get a nice sheer coverage. If you want a little bit more, you can use a damp beauty blender. It is buildable as far as it not getting cakey, however it won't build coverage. If you are looking for a full coverage, this is not going to be the foundation for you. But if you want something that evens out your skin but doesn't look or feel heavy, you will love this.
This is a very skin like, glowy finish. It's not oily or greasy feeling, but it does leave your skin with a soft dew/glow. It's very lightweight and feels great on the skin. I would say it's closest to satin.
It's a medium thickness. Not super runny but not super thick.
It's easy to blend with fingers or a beauty blender and feels silky when you apply it. This is great for someone who doesn't have a whole lot of time to worry about blending your foundation perfectly, as it's quite effortless. I prefer it with a beauty blender for more coverage.
I think this is friendly on the wrinkles once it has worn for an hour or so and your natural oils have come through. I notice it's great before you apply powder but then with this foundation, once you apply powder to set, at first it doesn't look it's best. It's a gorgeous foundation with no powder. It still looks nice with powder on, but I think it's meant to be worn alone. But if you are oily like me and need a little powder to set, it will be gorgeous in about an hour and that dew peeks thorough. And that's when the wrinkles really blur.
I'm actually really impressed with the lasting power. I was concerned it wasn't going to control my oil but it really does a great job and keeping your skin looking healthy and skin like, without looking overly oily. It doesn't oxidize and it doesn't break down as the day goes on. The coverage of it could be a little fuller, because I can still see my blemishes, but it really does last really well and looks better as you wear it.
This picture was taken at 8pm at night, with flash after wearing it for 9 hours of wear. As you can see it photographs beautifully. I haven't added a filter or anything like that, so you can see my delightful acne scars, but I wanted to show how nicely this foundation does photograph. It really does look nice in the wrinkles. I prefer the way it looks, as I wear it longer. Once a little bit of the dew comes through (I powder mine when I first apply, as I'm oily), it looks really skin like and very fresh on the skin.
Comes in 13 skin shades: Toffee, Chestnut, Latte, Wheat, Honey, Deeply Beige, Cool
Beige, Warm Beige, Cool Ivory, Warm Ivory, Cool Vanilla, Calico, Ebony
Beige, Warm Beige, Cool Ivory, Warm Ivory, Cool Vanilla, Calico, Ebony
From left to right:
Calico, Cool Vanilla, Warm Ivory (this is what I wear), Warm Beige, Deeply Beige, Cool Beige, Honey & Wheat.
See photo above. I think it photographs gorgeously! No white cast, even though there is sunscreen and it blurs the wrinkles really well in pictures.
Easy to Remove?
I just use my Liz Earle Cleansing polish and it removes easily.
Typical foundation scent. It's not strong or overwhelming.
It claims to be for all skin types. I'd say if you are SUPER oily, make sure you powder first. If you are super dry, make sure you moisturize really well because it could cling to dry patches. But I do think most skin types will be fine with this.
Where to purchase:
Target or Target.com
Who's it best for?
This will work best for someone who has decent skin already but wants to even out their skin and make it look really fresh and healthy. It's not going to be for someone who is used to a full coverage foundation. This is medium coverage at it's fullest but it is gorgeous on the skin, looks really natural and fresh and I think it's a perfect foundation for Summer. If you are someone who doesn't want to be completely bare faced at the beach but still wants to look very natural and dewy, buy this foundation because it's perfect for that. It also feels very comfortable on, wears really well and is very easy to apply. Plus the price is great. Honestly if the coverage of this was just a little fuller, this would be my go to foundation. But unfortunately for me, my skin is breaking out like crazy lately and needs a little more coverage than this gives. I can still make it work but I feel more comfortable with a little fuller coverage. The only con to this foundation is the coverage. Other than that it is great.
Would I repurchase?
I probably wouldn't just because of my skin situation at the moment. If my skin was in better condition, I absolutely would, just because I love the finish so much. But as of now and these darn break outs, I just need a little more coverage. I have been wearing it this last week though, and my makeup looks really pretty. I honestly would only need a little extra coverage on my neck area where I'm breakout out.
For more information on this product please click HERE!
Watch my full review & demo here!
Ok guys. I hope that helps make your decision! Thanks for reading!